Creative strategy,
visual storytelling
& design in sunny Marlborough.

Business owner Tonielle Purdy, sitting on sidewalk in front of colourful red and blue door, smiling at camera.

Led by Creative Director Tonielle Purdy, For Good Studio offers tailored design services locally in Blenheim and across Aotearoa & Australia. With 14 years of industry experience, Tonielle loves to collaborate to bring big ideas to life through beautiful, meaningful design – including branding, print, digital design and marketing strategy.

Connected to a vibrant community, For Good Studio works alongside a broader team of developers, storytellers, and product strategists to bring more depth to a project when required.

Get in touch: hello@forgoodstudio.nz

View my career history: linked in

Art, sourdough & selfies: instagram

Coffee on me

Now a member of Te Au Pūngao, and available for strategy sessions over a coffee. Come and check out the space – upstairs at 33 Arthur Street, Blenheim.

FEATURED PROJECT

Roots Gin Shack

When the award-winning Roots Gin team sought to establish a new venue, I crafted a vibrant brand that seamlessly complemented their existing identity and set the stage for a successful launch.

“Tonielle is a designer who really values powerful communication and making a difference in the world.”

Whitney Teluk, Monochrome Coffee Co.

A woman with shoulder-length brown hair wearing a black headband, black turtleneck, pearl necklace, and red lipstick, smiling at the camera against a plain gray background.

“The content and concepts were new and complicated and Tonielle played a key role in addressing these challenges.”

Onur Ekinci, Peer Academy

Smiling man with dark hair and beard standing outdoors with green tropical plants in the background.

“Tonielle is compassionate and flexible and always trying to find the right solution. It’s so nice to work with people where I feel like my business is truly cared about.”

Olivia Bryant, Self:Cervix

A smiling woman with dark hair pulled back, wearing red earrings and a black top, standing outdoors with greenery in the background.

Collaborators & Clients

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